01Instagram feed, stories & reels
Visually strong posts and carousels for services and brand values; casual, interactive stories; reels for trends, tutorials and behind-the-scenes.
02Instagram highlights, Threads & long-form
Highlights that keep the best stories on the profile, Threads for quick updates and conversation, and long-form video for deeper stories.
03Facebook posts, stories & reviews
Product photos, infographics, how-to videos, testimonials and live streams, plus stories for polls and countdowns, and reviews that build trust.
04Facebook contests, polls & surveys
Contests and giveaways for engagement and reach, and built-in polls that deliver audience insight.
05TikTok short video, challenges & lives
Trend-led vertical video, branded hashtags and challenges, and lives for launches and Q&As.
06Monthly calendar & reporting
A monthly content calendar for approval, then a full report on reach, engagement, followers and top posts.