Case Study
Project overview
At the 17th Annual GPCA Forum in 2023, held at the Qatar National Convention Centre, Digistate partnered with Mediterranean Shipping Company (MSC) to deliver a 72 sqm stand that symbolized the company’s leadership in shipping and logistics. The stand featured a bold and innovative design centered around a striking ship bow concept, seamlessly integrating MSC’s maritime identity with modern design elements. Inspired by the company’s operational strength, container-inspired structures and sleek branding highlighted their logistical capabilities.
The space also included thoughtfully designed areas for visitor engagement, such as a welcoming reception zone, functional meeting rooms, and digital displays showcasing MSC’s network and services. The compact layout was carefully optimized to ensure maximum functionality and brand visibility, while sustainable materials and advanced lighting techniques added an eco-friendly and professional touch. The project’s execution was met with widespread praise, successfully enhancing MSC’s presence at the GPCA Forum. Visitors and industry leaders alike were drawn to the creative maritime theme and the professional ambiance, which perfectly embodied MSC’s values of reliability, innovation, and sustainability.
72 sqmDesign, Fabrication & Installation